At a time when the competition is stiff for law firms, a legal marketing strategy is essential for the growth of business and profits. However, a campaign is only as good as the components that build it. Given below are some of the important legal marketing tools that law firms should utilize in their marketing …
In today’s digital age, online marketing is essential for business growth and opportunities for solicitors. Online marketing helps drive awareness, generate leads, increase client base, and subsequent business growth. The popularity of this form of marketing has risen in the recent past, especially in Ireland, with Irish advertisers spending around €574m in 2018 on a …
Nearly every single industry in the world has invested in online marketing by now after the complete digitization of many businesses and services. Even amongst solicitors, legal marketing has become an unremovable part of their daily grind for new clients and cases. Anyone can do digital marketing, especially on social media, but solicitors today have …
4 Ways Marketing Agencies Can Boost Your Legal Practice Read More »
If you’ve searched for home service contractors (such as plumbers and electricians) in the last few years, you may have noticed the “Google Guaranteed” service providers box at the top of the search engine results page. You may even click on an ad and schedule an appointment on the contractor’s landing page. Advocate Google’s local …
The emergence of online communities in the past few years has helped in spreading information and awareness, solving issues, and bringing people together. The legal world has not remained untouched by its influence. The online communities for solicitors have revolutionized the legal world in more ways than one. Many web-based professional platforms have been developed …
The Rising Popularity Of Online Communities For Solicitors Read More »
As many of us know, the higher a person ranks on the search engine result page, the more traffic and visibility they receive. With Ireland’s online shopping market being worth €7 billion, a business must have its website rank higher on the search results. A website ranks based on several factors, as to consider by …
10 Ways To Increase Your Website’s Visibility On Google Read More »
In the practice of law, the most valuable points are being able to reason and having access to relevant facts. Therefore, the solicitors must be able to acknowledge the benefits of data analytics more than any other professional. Facts are helpful not just for fighting cases, but also in promoting the firm with data-driven marketing …
5 Valuable Data-Driven Marketing Strategies For Law Firms Read More »
Reviews influence every business, and the legal industry is no exception. Reviews have the power to influence people’s decisions and can strengthen a company’s credibility. The legal industry in Ireland needs the full trust of their customers for better performance; client reviews on law firms affects a law firm’s revenue. Ireland’s population is at 5 …
Digital marketing is the new big thing for every firm in every industry, and the same applies to law firms. It has been a very useful tool for networking, capturing opportunities online and engaging with customers through various platforms. When you’re spending a huge amount of money on digital marketing, it is important to know …
Things You Should Know About Tracking Law Firm Marketing Activities Read More »
In the past, solicitors were not known for their presence on social media. However, with the evolution of society and technology, this perception has changed. The traditional methods of advertising such as print and media, and television are no longer the only options available. Social media has emerged as a powerful tool for solicitors to …